Wit, Wisdom & Whimsy
THE SMO JOURNAL

SHOLA BRANSON AT SOTHERBY'S
FUTURE PERFECT
Shola Branson’s new ‘Fragments’ collection debuted this spring at Sotheby’s Paris. Inspired by Egyptian cartouches and set in SMO Gold, these futuristic pieces explore time and memory with bold design and vivid gemstones.

REDEFINING CONSCIOUS LUXURY
STYLISHLY SUSTAINABLE
Bergdorf Goodman now recognizes SMO Gold in its ‘Conscious Curation’ program, featuring ethically made fashion and jewellery. Discover how brands are redefining luxury through sustainable materials, traceability, and responsible production.

SMO GOLD ANNOUNCEMENT
A NEW FOUNDATION
Introducing the SMO Foundation – a new initiative supporting environmental and social projects in mining regions. First partners include IUCN, CCI and LCA, working on conservation, healthcare and community development.

A NEW PREMIUM BENCHMARK
RAISING THE BAR – YET AGAIN
The new SMO Premium ESG Benchmark allows detailed mine-by-mine comparisons across five continents. With custom tools and historical data, it’s a game-changer in transparent, responsible gold mining.

INVEST WITH IMPACT
THE WARM-GLOW INVESTMENT HIGH
Smart investors have clearly defined values and moral codes that they live by. They want their choice of investments to reflect those values, and to feel proud of what they are backing.

GOLDSMITHS' FAIR
CHARLIE BETTS & EMEFA COLE IN CONVERSATION
Charlie Betts, the visionary co-founder of SMO Gold, was invited to speak at the prestigious Goldsmiths' Fair, a renowned annual event celebrating the best UK-based jewellery and contemporary fine jewellers & silversmithing.

SMO SUPPORTS
UK JEWELLERY AWARDS
SMO Gold were the proud sponsor the Ethical Business of the Year Award at the annual Retail Jeweller UK Jewellery Awards held on June 26th at the iconic Old Billingsgate, London.

SMO Event
FROM MINE TO MET GALA
Jewellery designer Emefa Cole ensures co-host Michaela Cole is ‘dripping in gold’ for Fashion’s biggest night out at Met Gala 2023.

SMO Wisdom
GOLD: A CONSERVATIONIST’S VIEWPOINT
Author – Liliana Jáuregui Bordones
Hear from leading expert, IUCN Senior Expert Environmental Justice (MT) & Project Lead for ‘Amazon Rights in Focus’ on the true cost of Gold mining.

SMO Jeweller
MEET EMEFA COLE
Meet the Celebrated British-Ghanaian Jewellery Designer whose work was showcased on the global fashion stage at the Met Gala 2023.

SMO Wisdom
BUYING WISELY – WHERE DOES MY GOLD COME FROM?
Author – Sarah Royce-Greensill
By understanding the different types of ‘good Gold’ available, consumers can champion & drive change within the industry.

SMO Jeweller
SMO - THE GAMECHANGER WE WERE ALL WAITING FOR!
Author – Roxanne Rajcoomer-Hadden
Working within the diamond industry during the aftermath of the "Blood Diamond" movie profoundly shaped the perspective of Roxanne Rajcoomer-Hadden, on how to move forward.

SMO Insight
GOLD AS AN INVESTMENT
Author – Stephen King
Gold is a highly portable, highly liquid asset that has historically held its value, particularly through times of economic or political crisis.

SMO Wisdom
GOLD, LIFE & LUSTRE
Author – Vivienne Becker
Through millennia, gold has enthralled and captivated mankind; it has induced lust, longing and gold-fever, it has made fortunes and fuelled fantasies, and changed the course of history.

SMO Wisdom
LET’S TALK RECYCLED GOLD
Author – Charlie Betts
Recycled Gold is nothing new. Gold has always been recycled and remodelled, for centuries. But that has never prevented more gold from being mined.

SMO INSIGHT
ABOUT SMO GOLD
An interview with SMO Gold Co-Founders Dan and Charlie Betts; Jeweller Emefa Cole and Critical Care International Doctor Marcus Stevens.